Empowering big ideas through refined strategies
I help driven organizations and entrepreneurs with a great idea to become impactful brands.
*The game changers, leaders, visionaries, idealists, dreamers, doers and creatives of this world, who are making our lives a little more fun, beautiful and better.

I believe in building a strong brand together. Working from a solid foundation and a clear proposition is key to running a successful business.
Work with me
Strategy
facilitator
Let me help you and your team brainstorm in a strategic, creative, and practical way. Together, weโll ensure that you and your team achieve the desired outcomes and leave with clear, actionable results.
Brand building
track
Within this process I work together with my team on a unique value proposition and brand identity for your company in the (new) market. This can be done with or without a new visual identity.
Work with me 1 on 1
coaching /advice
You need strategic advice on your plans and ideas? Together, weโll refine your plans, discuss marketing and sales actions, and I help you take the next steps.
A clear strategic roadmap for your business in one day
Clarify the business strategy for your company with a Strategy Sprintโข๏ธ. Within one day, you will have sharply defined your company’s direction, your top-to priorities in a roadmap and the know-how to reach your objectives.
*Can also be used for specific, strategic challenges such as sales, marketing and/or scalability.


Hola, encantada
I’m Rosa, a strategist, coach, and CMO based in Valencia. With more than 12 years of experience in marketing and strategy. I’ve led (numerous) branding and marketing campaigns at advertising agencies and media companies in the Netherlands.
For the past 5 years, Iโve been working as a brand strategist via &Rosa, leading various (re)branding projects and helping entrepreneurs, SME’s, Scale-ups, and their teams. Together, we developed their business and marketing strategies.
As a connector, I effortlessly (and enthusiastically) bring together ideas and people. In my approach, I combine curiosity, creativity, strategic insight, and a hands-on mindset to unlock and enhance the full potential of entrepreneurs and their teams.
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ROSA SPECIALS โข Subscribe !
The Entrepreneurial PlaybookA monthly newsletter where I share inspiration to inspire you (and myself) on your entrepreneurial journey. From marketing, finance, positioning to mindset. Aimed to challenge you to try out, create and get active.Think this is for you? Sign up!
ROSA SPECIALS โข Upon request
Business strategy boost ValenciaThe best ideas often emerge during moments of rest and relaxation. Does your team need more focus, direction, and a sense of calm? Together, weโll work on your business plans in an inspiring environment. We'll brainstorm on your strategic challenges, the company's unique value proposition, enjoy paella under the sun, map out future-proof steps, and unwind by the Mediterranean Sea.
ROSA SPECIALS โข Opon request
Business Sprint ValenciaThe best ideas often come from moments of rest and relaxation. Could your team use more focus, direction, and a sense of calm? Together, weโll work on your business plans in an inspiring environment. Weโll brainstorm on strategic challenges, your company's unique value proposition, enjoy paella under the sun, map out future-proof steps, and unwind by the Mediterranean Sea.
ROSA SPECIALS โข Subscribe
The Entrepreneurial PlaybookA monthly newsletter where I share inspiration to inspire you (and myself) on your entrepreneurial journey. From marketing, finance, positioning to mindset. To challenge you to try, create and do Think this is for you? Sign up
I have had the pleasure of working with Rosa several times in Barcelona and Valencia, and every time she demonstrates professionalism in shaping the Networking Sprints. Her approach is thoughtful, creative, and always focused on creating meaningful connections. What I value is how enjoyable it is to collaborate with Rosa: clear in communication, reliable, and always attentive to detail. The feedback from participants speaks for itself: they express their enthusiasm about the structure, interaction, and energy Rosa brings to the event. In short, Rosa is a true professional and a wonderful partner to work with when organising a Networking Sprint. I recommend her to anyone looking to deliver a successful and inspiring networking event.

Rosa helped our company come up with a marketing strategy (on and offline) and then implemented it with an incredible amount of energy and decisiveness. Through her extensive knowledge (and if she doesn't have it, she knows how to find the right people or companies), pragmatic attitude and power to connect different people (especially in our office), she has taken us to the next level. This wouldn't have been possible without her. I recommend Rosa to everyone but especially for any starting company or company where the marketing position needs a step up. What a big difference from what it was like before her arrival! At the end she made a detailed transfer to a permanent marketing manager and is now continuing with her own projects.

Rosa created an authentic value proposition for the rebranding of our sustainable cleaning brand 'Bioblink'. Through great collaboration and communication between her and the creative team, this allowed us to rebrand our brand in a beautiful and genuine way.

Hands on, but also a very creative professional who combines creativity with a no-nonsense focus on what really adds value to your company marketing strategy. Working with Rosa feels like a walk in the park, she did a great job in opening our strategy eyes. With her help we created RISรRs new marketing strategy and its branding. Highly recommend working with her, she gets the job done!

Rosa helps us sharpen our communication plans on a regular basis. She gets to the bottom line with her analytical eye and focused approach, and keeps us accountable in every session. We are very happy with this collaboration!

Rosa is a marketer pur sang with a tremendous sense of what your business means. Does more than is asked with tremendous power. Rosa is happy to add to your team anywhere.









