Empowering brands people ideas through refined strategies
Together with my network, I help driven organizations and entrepreneurs become impactful brands.
*The game changers, frontrunners, visionaries, idealists, doers and creatives of this world โ the ones making life a little more fun, beautiful and meaningful.

I believe in building a strong brand together. No ad-hoc quick fixes, but working from a solid foundation and a clear proposition; the basis for leading a successful business.
Work with me
Strategy
Facilitator
I would be happy to help you and/or your team with facilitating strategic brainstorming sessions. For both large and smaller groups. Together, we determine the goal of the session and what elements need to be covered.
Brand Building
track
Let me and my team develop a clear market position and brand identity for you. Within this process we work on a distinctive proposition of your company. With or without a new visual identity.
Work with me 1 on 1
coaching /advice
Could your business benefit from an outside strategic perspective? Together we refine your plans and map out concrete marketing and sales actions. No long-term commitments, you decide what works for you.
A clear strategic roadmap for your business in one day
Through a Strategy Sprintโข๏ธ. you will have the strategic direction of your business* clear within a day. In addition, you will have your top 10 priorities, and you know how you are going to achieve your goals. Short and long term.
*Can also be used for specific, strategic issues (e.g., scalability) and larger team sessions


Hola, encantada
I’m Rosa: strategist, facilitator and CMO based in Valencia. With over 15 years of experience in marketing and strategy, I’ve led brand and marketing campaigns at well-known Dutch companies like RTL and &C Media. In 2019, I started &Rosa and have since worked with a range of mid-size, service-led companies and scale-ups.
I’ve always been a natural connector, someone who easily builds bridges between people, ideas and perspectives.
I bring together curiosity, creativity, strategic thinking and a hands-on mindset to help businesses unlock their full potential and grow.
ROSA SPECIALS โข Subscribe !
The Entrepreneurial PlaybookA monthly newsletter for entrepreneurial minds, where I share inspiration to fuel your journeyโand my own. From marketing and finance to positioning and mindset. Always with a personal note to challenge you to try, create and take the next step.
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&ROSA SPECIALS - UPON REQUEST
Business strategy boost ValenciaThe best ideas grow from a place of rest and relaxation. Could you and your team use more focus, direction, and a creative boost? Together, we work on your business plans in a beautiful, inspiring setting. We brainstorm your companyโs positioning, share paella in the sun, map out future-proof next steps, and enjoy the Mediterranean Sea.
&ROSA SPECIALS - UPON REQUEST
Business Sprint ValenciaThe best ideas often come from moments of rest and relaxation. Could your team use more focus, direction, and a sense of calm? Together, weโll work on your business plans in an inspiring environment. Weโll brainstorm on strategic challenges, your company's unique value proposition, enjoy paella under the sun, map out future-proof steps, and unwind by the Mediterranean Sea.
Rosa helped our company come up with a marketing strategy (on and offline) and then implemented it with an incredible amount of energy and decisiveness. Through her extensive knowledge (and if she doesn't have it, she knows how to find the right people or companies), pragmatic attitude and power to connect different people (especially in our office), she has taken us to the next level. This wouldn't have been possible without her.
I recommend Rosa to everyone but especially for any starting company or company where the marketing position needs a step up. What a big difference from what it was like before her arrival! At the end she made a detailed transfer to a permanent marketing manager and is now continuing with her own projects.

I had the pleasure of working with Rosa as the facilitator of our Benelux management team strategy session, and her impact was much appreciated by the team. She created a structured yet open environment that encouraged honest dialogue, alignment, and forward thinking across the team.
Rosa has a remarkable ability to quickly understand dynamics, ask the right questions, and guide discussions toward clear, actionable outcomes. She was ensuring the session remained both focused and productive.
What truly stood out was her use of engaging formats and interactive exercises, which helped us approach complex and sometimes theoretical topics in an active and creative way. This not only kept the team fully involved but also led to meaningful insights and clear outcomes.
Thanks to her facilitation, we left the session energized, aligned, and with a strong strategic direction.

I have had the pleasure of working with Rosa several times in Barcelona and Valencia, and every time she demonstrates professionalism in shaping the Networking Sprints. Her approach is thoughtful, creative, and always focused on creating meaningful connections.
What I value is how enjoyable it is to collaborate with Rosa: clear in communication, reliable, and always attentive to detail.
The feedback from participants speaks for itself: they express their enthusiasm about the structure, interaction, and energy Rosa brings to the event.
In short, Rosa is a true professional and a wonderful partner to work with when organising a Networking Sprint.
Rosa has a remarkable ability to quickly understand dynamics, ask the right questions, and guide discussions toward clear, actionable outcomes. She was ensuring the session remained both focused and productive.
Thanks to her facilitation, we left the session energized, aligned, and with a strong strategic direction.

Rosa created an authentic value proposition for the rebranding of our sustainable cleaning brand 'Bioblink'. Through great collaboration and communication between her and the creative team, this allowed us to rebrand our brand in a beautiful and genuine way.

Hands on, but also a very creative professional who combines creativity with a no-nonsense focus on what really adds value to your company marketing strategy. Working with Rosa feels like a walk in the park, she did a great job in opening our strategy eyes. With her help we created RISรR's new marketing strategy and its branding. Highly recommend working with her, she gets the job done!

"Rosa has helped us sharpen our communication plans on a regular basis.She gets to the heart of the matter with her analytical eye and focused approach, and keeps us accountable in every session. We are very happy with this collaboration!"

Rosa is a marketer pur sang with a tremendous sense of what your business means. Does more than is asked with tremendous power. Rosa is happy to add to your team anywhere.










