Marketing Manager
On Demand
– Your CMO-on-demand –
Marketing manager needed, but no full-time position available? With my 12 years of marketing and strategy experience, you can think of me as your Chief Marketing Officer on demand.
A dedicated sparring partner for your business that helps you create more focus, direction and visibility.
More focus, direction and clarity
You would like to take the next step in your business. For example, an (international) expansion, a new business idea, more turnover and more customers. You need more clarity and direction, so you know how to get there. A clear and concrete marketing plan with actionable results.
Dedicated business and marketing support
You have many plans and ambitions, but where to start? You would like to brainstorm with someone to take the next steps. You want someone to proactively think along with you and look at marketing and communication so that you – and your team – can move forward. You want someone to take the lead and (partially) manage the team.
Becoming visible as a brand
As a company, you want to spread the word around your unique value proposition. You want to feel proud, you want to attract the right customers and you want to make an impact. In short, you really want to become visible as a brand. Starting from a clear strategy, I set priorities with the team and take the next steps. I will keep the strategic overview, manage the team and make sure we achieve our goals.
Who am I?
I’m Rosa, and I have over 12 years of experience in marketing and strategy. I’ve worked with companies like RTL, &C Media, and in the advertising industry. For the past 5 years, I’ve been working as a brand strategist with &Rosa, leading various (re)branding projects and helping entrepreneurs, SME’s, Scale-ups and their teams develop their business and marketing strategies. I bring enthusiasm, creativity, a strategic mindset, and a hands-on approach to help you and your business move forward.
Hands on, but also a very creative professional who combines creativity with a no-nonsense focus on what really adds value to your company marketing strategy. Working with Rosa feels like a walk in the park, she did a great job in opening our strategy eyes. With her help we created RISØR's new marketing strategy and its branding. Highly recommend working with her, she gets the job done!
"Rosa is amazing! She combines brand strategy with coaching and advice, which not only supported my personal growth as an entrepreneur but also helped me tackle business challenges. Her expertise and experience empower you to take the next steps with confidence and speed!"
"Rosa provided strong strategic marketing advice for my business. Because she asks personal questions she gets very close to my unique value proposition. It is easy to notice that she has a lot of knowledge, she gives clear explanations in a clear presentation. She jumps right into unexpected questions and deals with them smoothly. I can recommend working with Rosa to anyone."
"Rosa helped our company come up with a marketing strategy (on and offline) and implemented it with an incredible amount of energy and decisiveness. Through her extensive knowledge (and if she doesn't have it, she knows how to find the right people or companies), pragmatic attitude and power to connect different people (especially in our office), she has taken us to the next level. This wouldn't have been possible without her. I recommend Rosa to everyone but especially for any starting company or company where the marketing position needs a step up. What a big difference from what it was like before her arrival! At the end she made a detailed transfer to a permanent marketing manager and is now continuing with her own projects."
Hands on, but also a very creative professional who combines creativity with a no-nonsense focus on what really adds value to your company marketing strategy. Working with Rosa feels like a walk in the park, she did a great job in opening our strategy eyes. With her help we created RISØR's new marketing strategy and its branding. Highly recommend working with her, she gets the job done!
"Rosa is amazing! She combines brand strategy with coaching and advice, which not only supported my personal growth as an entrepreneur but also helped me tackle business challenges. Her expertise and experience empower you to take the next steps with confidence and speed!"
What to expect
Together we will work to increase the visibility of you/your company.
Becoming a strong brand is an ongoing process that we will build together. We define what kind of growth you want to achieve with your/your company and then work towards this goal together with you and your team. Besides being a strategist, I am also your 1-on-1 brainstorm partner*.
*I am the sparring partner for you as an entrepreneur and/or your team or marketer.
How does it work?
We start with a Strategy Sprint™️, in which within one day you will have your business plans and vision clear again. This will also produce a roadmap for the coming year with top 10 priorities.
We meet once a week /or/ once every two weeks and work specifically on the marketing and communication actions that grow your business as a brand.
Every company has a different focus point, which is why the strategy sprint is always the foundation of the process.
From there we can work on:
- Marketing and content plans incl content calendar
- Refine the value proposition
- Clear offer and services
- Website communication
- Clear goals
I make sure to keep an strategic overview, I set out the actions we need to achieve our goals and monitor the budget.
In addition, I am available for questions, I will keep you and your team accountable and check in with you/the team regularly to see how things are going. And of course, I work hands-on on the marketing and communications plans.
I’m your dedicated Chief Marketing Officer, ready to step in whenever needed. In short, your CMO on-demand.
Shall we schedule an introduction to see if we are a match together?
How do I work?
Included in the service:
- 1 Strategy Sprint of a day in which your business or marketing roadmap (depending on the question) and related actions become clear
- 1x every 2 weeks (zoom) sprints á +/-1 hour check in, revise on marketing plans and hands-on coaching/ accountability for you/your team. It might be that 1x per week is necessary, or that I need to meet with different teams/team members on a weekly basis. We will determine this together during the kick-off.
- Managing the team I make sure your team stays on track and guide them to meet our goals. I work hands-on together on our marketing plans.
- 24/7 support for questions via email Send me texts, ideas, collaborations , etc. and I will think with you how we can incorporate and use this in marketing and communication;
- Strategy (or marketing) dashboard with strategic roadmap in Trello or Notion. An overview of all to do’s and ideas we work on;
Possible add-ons
- Marketing and content plan
- Rebranding process (with design and website development)
- Execute content and marketing (i.c.w. your team / my own team)
When:
The sessions take place once or twice every two weeks. We determine this together in advance.
Shall we schedule a discovery call to see if we are a match?
Why a CMO on-demand?
.Not every company has a full time Chief Marketing Officer at its disposal.
However, it is good to have someone with experience who can check with you whether you are on the right track and proactively thinks with you which steps and actions are needed in marketing and communication to let your company grow as a strong brand.
After more than 12 years of marketing and strategy experience, I can help you create more clarity, focus, direction and visibility. I help you/your team to set the actions, that match your ambitions.
I am a dedicated strategic marketing partner always thinking how we can take the next step of growth with your business.
"A business built on a clear and solid foundation leads to more joy, connection, and growth."
1. Getting things done
Me and your team work together in bi-weekly sprints. We refine our plans, review texts, campaigns and website design, etc. I set the long-term plans and keep track of short term actions. I work hands-on with your team to achieve our goals.
2. Dedicated Chief Marketing
As an entrepreneur, it’s often challenging to make time for long-term marketing and communications plans on top of your daily tasks. You might not even know where to begin. With me as your dedicated Chief Marketing Officer, we’ll work together in a focused and strategic way to get those plans in motion.
3. Solid foundation
There are countless books, business models, and methods for running a successful business. But ultimately, the key is building a business that reflects who you are as an entrepreneur. A business led by a clear and authentic values, brings more joy, connection, and growth. Let’s work on that together.
Plan discovery call
You can also schedule a (free) meeting in my calendar below.
Let's do this!
Are you ready to take your marketing and communication to the next level in 2024 and 2025?
Schedule an appointment right away in my calendar to get to know each other or send me an email with more information.
Why &Rosa?
In addition to over 12 years of marketing and strategy experience at RTL and &C Media, among others, I have gained a lot of experience over the past few years within various SME+ companies and start-ups during rebranding projects and leading marketing teams. I have coached entrepreneurs, been coached myself and attended various programs on how to grow your business and to become better visible.
I know that a combination of strategy, mindset and action is the basis for success. You can have a strong business and marketing strategy, but without t the right execution power nothing happens. And so in this collaboration I combine the best of both worlds: working on a clear strategy for your business and making actionable on how to get there.
I'm working in a company as a marketeer, CTO, manager
You do not need to have your own company for this collaboration. If you are a marketeer, manager, creative or project manager and you could use some extra help then this track is definitely for you. Let’s schedule a call together with your manager/director and see how we can shape this collaboration together.
When can I schedule a session?
We schedule the meetings during our collaboration together during our kick off. They take place once a week or once every two weeks, which we will determine together during the kick off.
After we are a match, we first plan a 1-day Strategy Sprint to get a clear picture of where the company is now and what future plans you have. Even if you already have this clear for yourself, it’s nice to have an experienced marketeer to exchange ideas with. You get a clear roadmap with top 10 priorities, which forms the basis for the rest of the collaboration.
What are the costs?
Cooperation 3 months is from €5500 (excl VAT). Depends on how many check-in moments and hands-on work is needed.
I have another question
Feel free to email me at rosa@enrosa.nl, and I’ll be happy to help!